IT Cyber Security & Software Development Company, Worcester
April 2009 – August 2012
My role at this start up cyber security and software development company was to market and promote a software product called Nipper Studio.
I was responsible for all the social media activity for the company and products but also many aspects of the day to day running of it including accounts management, CRM management and email marketing campaigns, networking, recruitment, diary management and administration. I developed and embedded a strategic communications and engagement strategy that encouraged strong relationships with a diverse range of stakeholders including partner companies, key opinion formers and lobbying in Parliament with relevant MP’s.
I oversaw the company’s development from 2 people working out of a home office (including myself) to a team of over 20 members of staff with offices in the centre of Worcester and built up a network of resellers and distributors in over 40 countries worldwide.
Kept up to date with current affairs as well as IT Security and Cyber Security related news in order to proactively explore PR and marketing opportunities to place Titania Ltd as an knowledge rich company in the Cyber Security industry. This led to numerous interviews on various radio stations worldwide and appearances on television including BBC News 24 and BBC Click.
Undertook product, marketing and press launches for Nipper Studio at various stages of the product’s development whenever a new version of the software was released.