Inspirational Stories and Interviews on my Blog – Coming Soon

Inspirational Stories and Interviews on my Blog – Coming Soon

I’m going to be launching a new section on my blog “Cyber Geek Girl” very soon – “Inspirational Interviews & Stories”. I want to give a platform to those who are inspiring others, making a positive difference and who are changing the world.

These unsung heroes work tirelessly every day to achieve their goals, help others and make a huge difference in the world, and I want to showcase all the good people out there and what they do to help the lives of others and who raise awareness of causes that are close to their heart.

You might run a business, achieve great personal goals, have overcome great personal tragedy or be an advocate/awareness raiser for a cause that is close to your heart. Whatever it is, I want to feature you.

I’ve already featured the author John James,Lindsay Condefer of My name is Lentil fame, Rob Moore the #BlueLightHappy Paramedic, Helen Tweedle Needham of Me.Decoded and Diana Street of Peaceful Harmony to name but a few, and these interviews will move into the new section on my blog.

I hope to kick this new section off with an interview with Gabriel Cat DiFelice of Pet-Unity Pet Services in the USA in the next few days. After this I have interviews coming hopefully with:

Ted Hunstiger
Vincent Roland Simone and Luke Chadwick-jones
Raika Tienert
David John Southall
Suz Winspear
David Morrison
Mel S Finley

I’m very much looking forward to launching this new part of my blog, and connecting with as many inspirational people as possible. For more information and to take part head over to https://www.cybergeekgirl.co.uk/category/interviews/ to see the interviews I’ve done so far.

 

Thank You to RV Digital Marketing Services Ltd

Thank You to RV Digital Marketing Services Ltd

I wanted to give a huge shout out and thanks to my wonderful husband Russell Ventura of RV Digital Marketing Services Ltd for the design of this website and also of my other websites and blog. I am very pleased with the results and the look and feel of my sites, and would highly recommend RV Digital Marketing Services Ltd to anyone who is looking for a website to help promote themselves.

Not only did RV Digital Marketing Services Ltd provide my websites and branding but they also provide SEO services, digital marketing and graphic design to help support my endeavours.

To see the website work that RV Digital Marketing Services Ltd undertood, visit:

www.ventureprmarketing.com
www.cybergeekgirl.co.uk

For a no-obligation quote on any website design, digital marketing services, photography or graphic design services visit www.rvdigitalmarketingservices.co.uk.

June 2018 Review

June 2018 Review

June is finally over, and it sounds daft, but it is only a few short months until Christmas, and as my wonderful Dad says, we can have some nuts!

It is frightening just how quickly time is running away from me, but now I’m 6 months into the year I’ve had a chance to stop, think and reflect on what has happened so far, the challenges I have had and the things I have achieved.

Despite my Dad still being in ill health I have a lot to be thankful for. I’m still here, I’m still healthy and I’m still making the best of what I’ve got.

As I write this the UK is in the grip of an unprecedented heatwave with temperatures of up to 30 degrees centigrade and over in England, Scotland, Ireland and Wales. It is so hot, stuffy and muggy now, but I am managing to maintain productivity thanks to my JML Arctic Air Cube and sleeping downstairs in my converted garage room where it is really cool, much to the amusement of my dog Poppy.

The World Cup is well underway (Germany have already crashed out and England, surprise surprise, have just gone through to the next round) and Wimbledon is also under way. By the middle of July, we will know who will take home the World Cup, and whether England will bring it home – or not.

Work – Venture Content Marketing | PR | Digital

Despite the challenge of what happened to me last month, I fared quite well in June. I picked up some freelance blogging, content writing and telesales work from a couple of agencies, plus I spent lots of time looking at other opportunities and nursing them. Some came back with a no, which is hard especially when you know it is an opportunity that would suit you, but I’ve learnt to just bounce back and say “next”!

I spent some time updating this website with content (with thanks to RV Digital Marketing Services) for the design and relaunched Venture Content Marketing | PR | Digital (again with thanks to RV Digital Marketing Services). It has a whole new look, and a new logo that is more reflective of it as a brand, and I streamlined the services I offer to focus on content, blogger outreach, PR and digital. I am in discussions with a local cyber security company and a few others about possible work for next month through this.

In addition, I have had an idea to launch a news platform to support all the emerging C-suite roles, not just a few, and I’m getting the infrastructure in place for the website with a view to launching it this month. The site will be called Venture CxO Insights and the website URL will be www.venturecxoinsights.com.

Blogging/Writing

I was very pleased that I was able to keep writing for my blog “Cyber Geek Girl” in June and add lots of new and great content to it. Not only did I keep up my collaboration with outreach agency Fat Joe and host lots of posts for them for a small fee for each one, the traffic on my blog started to increase and I had an increase in offers for the inclusion of sponsored or guest posts. A selection of them are below:

https://www.cybergeekgirl.co.uk/start-marketing-campaign-non-profit-organization/

https://www.cybergeekgirl.co.uk/guest-post-how-my-productivity-increased-when-i-got-my-dog/

https://www.cybergeekgirl.co.uk/mixed-emotions-what-can-we-go-through-when-a-friend-dies/

https://www.cybergeekgirl.co.uk/could-you-transform-your-blog-into-an-ecommerce-venture/

I was absolutely delighted that Paul Eccentric, one half of the steampunk poetry duo “The Antipoet” agreed to give an interview for “Cyber Geek Girl” after I read and reviewed his new book “Does My Bass Look Big in This?”. Huge thanks to Paul for the interview, and to Donna Ray for organising it! The review and the interview can be found here:

https://www.cybergeekgirl.co.uk/interview-paul-eccentric-of-the-antipoet/

https://www.cybergeekgirl.co.uk/review-does-my-bass-look-big-in-this-the-antipoet-the-first-ten-years-by-paul-eccentric/

And for a bit of fun, here is a sketch from 1990’s comedy foursome “The Mary Whitehouse Experience” entitled “The World Cup Experience”:

https://www.cybergeekgirl.co.uk/video-the-mary-whitehouse-experience-world-cup-experience-sketch/

Personal/Social

The biggest thing that happened to me this month was getting a diagnosis that changed my life, and I am not exaggerating when I say that. It came about quite by chance, but it turns out that I am #AcutallyAutistic. All those traits and things about myself which I couldn’t understand, which I have struggled with all my life, all finally made sense to me. All my life I have striven to fit in, to be like everyone else, when due to my being autistic that will never happen, and I am actually 100% okay with that.

Rather than re-write what happened, how I got my diagnosis and how I feel about it I’m delighted and proud to be a contributor to https://www.medecoded.com, which is a site that celebrates neurodiversity founded by Helen Needham, who was diagnosed as being autistic last year.

If any of you reading this would like to read how I got diagnosed and what happened, it can be found here on the Me Decoded website – https://www.medecoded.com/lisa1/. I will be contributing more articles to Me Decoded this month.

The next biggest thing is the ongoing saga of my Dad’s ill health and our struggle to get his neurologist and healthcare professionals to take his condition seriously. As all his test results have come back fine, we need to get him off Keppra and onto something else such as Epilim. Two things could be happening – my Dad’s current ill health and issues are side effects from Keppra, or the severity of the seizures he had were such that they have left him with some brain damage and the way he is now is the best he will be. The only way we will find out is if we get him onto another epilepsy medication.

We did have a good day for his 71st birthday and I was able to take him out to Costa and for a meal at our local carvery, which was nice. I just want my old Dad back.

My Mum is also struggling and I postponed a trip to London and Worthing to see my cousin at the end of June because my Dad had a further small seizure, and I didn’t want to be away in case anything happened to him. In the event the weather was so hot I wouldn’t have enjoyed myself anyway, as I don’t fare too well in hot weather.

I did manage to see some of my friends and have some catch ups with them, particularly my friends Liz, Juliet and Sylvia, and I’ve spent lots of time in the evenings relaxing and watching old episodes of Coronation Street and Dallas. With Dallas I am halfway through series 9 which is the “dream” season, and it won’t be long until Bobby Ewing is back from the dead and it turns out the whole of series 9 was Pam’s dream. You couldn’t make it up!

The Month Ahead

I will continue my freelance work, work to launch Venture CxO Insights and nursing all the opportunities I have on the table as well as being there for my Dad and spending some time with him. Hopefully the medication transition will happen this month for him, so I won’t plan to go away on holiday or to my cousins in Worthing. Worcester Carnival is on July 7 which I hope to go to, and my Mum’s birthday is on July 25, and I plan to catch up with a few more of my friends this month.

And who knows – England may, just may, bring the World Cup home – watch this space!

Until my next monthly review, I hope you all have a very happy and prosperous July, and continue to enjoy this lovely warm weather we’re having.

Lisa xx

Venture Content Marketing | PR | Digital Rebrand and Relaunch

Venture Content Marketing | PR | Digital Rebrand and Relaunch

In 2014, just after I lost my son Frankie to stillbirth, I founded Venture PR and Marketing with the aim of working with and supporting businesses with their PR and marketing needs on a consultancy basis. Venture PR and Marketing has been through a few incarnations, but I’m delighted to announce that it has had a complete rebrand and relaunch and is now known as Venture Content Marketing | PR | Digital.

So why the change?

In the last year or so, especially through my work at Corinium Global Intelligence, I have started to specialise more in content marketing to support business growth, community growth, generate sales leads and raise brand awareness. The marketing and PR landscape is changing, and digital transformation is key to the success of many businesses be they small, medium or large corporate entities.

The services that I offer through Venture Content Marketing | PR | Digital include:

  • Content marketing including blogs, articles, news items, reports, benchmarking reports, white papers, infographics and more.
  • Blogger outreach and link building.
  • PR services including press release writing, press release distribution, liaising with key journalists, product launches, review placement and press conferences.
  • Social media support and management.
  • Website and graphic design.

I will be specialising in working with companies and organisations in data, analytics, cyber security, artificial intelligence, machine learning, internet of things, digital transformation, data security predominantly, but I have strong experience in many other industries including processional services, healthcare, conferences and event management, telecommunications and the third sector to name but a few.

My work at Venture Content Marketing | PR | Digital aims to support the emerging C-suite roles such as:

  • Chief Marketing Officers
  • Chief Cyber Security/Chief Security Officers
  • Chief Data Officers
  • Chief Digital Offiers
  • Chief Analytics Officers
  • Chief Artificial Intelligence Officers
  • Chief Customer Officers
  • Chief Happiness Officers (yes – there is indeed such a role on the emerging C-suite)

In addition, I am working on the launch of a new news and content platform that aims to support the emerging C-suite roles with carefully curated and targeted content that is relevant, timely and useful. As new roles emerge on the C-suite it is important those undertaking these new roles gain access to relevant information that will help them succeed and that is useful to them, and this will be the main aim of this news platform.

Please get in touch with me if you would like to find out more about Venture Content Marketing | PR | Digital can support you and your organisation with strategic and carefully targeted campaigns via lisa@ventureprmarketing.com, I look forward to hearing from you!

May 2018 Review

May 2018 Review

As months go May was one that I would rather put behind me and forget. It presented me with not only some professional challenges but also some personal ones, but no matter what happens to me I am always drawn back to this quote from the late great Maya Angelou, “My mission in life is not merely to survive, but to thrive, and do so with some passion, some compassion, some humour and some style.”

Professionally I found myself in a position of having to start again, something I have had to do many times throughout my professional career, so I am no stranger to it. In fact, it has got to the point for me now where I almost expect it, and it is always in the back of my mind, so when it does happen to me it is never a big surprise.

Still, there is a saying that goes “as one door opens, another door closes”, and I’ve spent the last 2 weeks or so of this month looking at my skills, what I am good at and deciding on where I would like to focus. I have a few things that I am working on and actively seeking out new opportunities, but I do not want to rush into anything, so I am currently weighing up my options.

Personally I suffered yet another close family bereavement this month and my Dad remains very poorly and was in and out of hospital (not overnight thank goodness). Overall, May was a month I was very glad to see the back of.

Work – Corinium Global Intelligence

May at Corinium Global Intelligence saw the launch of a benchmarking report that I worked on and provided commentary for – “The Innovation Game: How Data is Driving Digital Transformation”. This report was commissioned by Corinium in association with Microsoft, Accenture and Paxata and it was such a huge honour to be involved in this report and for my commentary to be included in it.

You can download the full report here.
 
Additionally, some of the other articles that I wrote and produced in May for Corinium include:

6 Must-Have Skills to Look for When Building Your Data and Analytics Team

By Using Sentiment Analytics More Informed Your Organization Will Be: Lessons From Star Wars

Layer up Your Security on World Password Day

Work – Venture Content Marketing | PR | Digital

In 2014, just after I lost my son Frankie to stillbirth, I founded Venture PR and Marketing with the aim of working with and supporting businesses with their PR and marketing needs on a consultancy basis. Venture PR and Marketing has been through a few incarnations, but I’m delighted to announce that it has had a complete rebrand and relaunch and is now known as Venture Content Marketing | PR | Digital.

So why the change?

In the last year or so, especially through my work at Corinium Global Intelligence, I have started to specialise more in content marketing to support business growth, community growth, generate sales leads and raise brand awareness. The marketing and PR landscape is changing, and digital transformation is key to the success of many businesses be they small, medium or large corporate entities.

The services that I offer through Venture Content Marketing | PR | Digital include:

  • Content marketing including blogs, articles, news items, reports, benchmarking reports, white papers, infographics and more.
  • Blogger outreach and link building.
  • PR services including press release writing, press release distribution, liaising with key journalists, product launches, review placement and press conferences.
  • Social media support and management.
  • Website and graphic design.

I will be specialising in working with companies and organisations in data, analytics, cyber security, artificial intelligence, machine learning, internet of things, digital transformation, data security predominantly, but I have strong experience in many other industries including processional services, healthcare, conferences and event management, telecommunications and the third sector to name but a few.

My work at Venture Content Marketing | PR | Digital aims to support the emerging C-suite roles such as:

  • Chief Marketing Officers
  • Chief Cyber Security/Chief Security Officers
  • Chief Data Officers
  • Chief Digital Offiers
  • Chief Analytics Officers
  • Chief Artificial Intelligence Officers
  • Chief Customer Officers
  • Chief Happiness Officers (yes – there is indeed such a role on the emerging C-suite)

In addition, I am working on the launch of a new news and content platform that aims to support the emerging C-suite roles with carefully curated and targeted content that is relevant, timely and useful. As new roles emerge on the C-suite it is important those undertaking these new roles gain access to relevant information that will help them succeed and that is useful to them, and this will be the main aim of this news platform.

Please get in touch with me if you would like to find out more about Venture Content Marketing | PR | Digital can support you and your organisation with strategic and carefully targeted campaigns via lisa@ventureprmarketing.com, I look forward to hearing from you!

Networking Events

Due to the changes I had in my professional life and close family bereavement that I suffered this month, I did not get the chance to go to any networking events. I very much hope to change this in June all being well!

Blogging & Writing

Again due to the changes in my professional life and the close family bereavement I suffered I wasn’t in the mood to do much in the way of blogging and writing. Instead I looked for collaboration opportunities to keep my blog up to date with content, and I joined forces with a digital marketing and blogger outreach agency called Fat Joe who are based in Staffordshire.

For a small fee per post I agreed to host content on my blog on behalf of their clients as long as it fits in with the ethos of “Cyber Geek Girl” and also fits in with the topics and themes that I write about. I differentiate the posts that Fat Joe give me for my blog by having “+++ Collaborative Post +++” at the end of every post they give me, and I also updated my terms and conditions to reflect this. I have had a steady stream of posts to host on my site through Fat Joe, and I also sought to include some guest posts too. Again, I make it very clear on these posts that they are guest posts and are not written by me.

Here are some of the Fat Joe collaborative posts and guest posts that I have on “Cyber Geek Girl”:

Here’s How You Can Boost Your Mood Naturally – Fat Joe Collaborative Post

7 Company Incentives Your Staff Will Love – Fat Joe Collaborative Post

Organizing Your WordPress Media Library – Guest Post

Is it Really so Difficult to Come up With Unique Female Superheroes – Guest Post/Infographic

I did write some posts though for “Cyber Geek Girl” and did a couple of reviews, a couple of which are below:

Prestige Hampers: Gifts for Every Occasion – Review

May The Fourth Be With You: Happy Star Wars Day – article

I was especially proud of this piece I wrote inviting members of the public to take the #ParamedicPledge – https://www.cybergeekgirl.co.uk/take-the-paramedicpledge-today-show-paramedics-we-appreciate-them/.

Personal & Social

So I’ve mentioned a couple of times already that in May I suffered a close family bereavement. The relative in question was my Dad’s brother, my beloved Uncle Vincenzo, known to all who knew him as Vince. He passed away peacefully in the Worcestershire Royal Hospital on Saturday 12 May 2018 age 88 after suffering from a long illness. He would have been 89 on 3 June, a grand old age.

His passing was particularly poignant because he had been in hospital for 3 weeks prior to his death where severe water retention that couldn’t be treated contributed to his organs shutting down and failing. On top of this his left foot was close to having to be amputated due to complications from Type 2 diabetes, and some concern was expressed by his doctors and medical team about whether he would survive the operation to have that done. Thankfully he passed away before having to have that done and in a way I am so glad he didn’t have to endure an operation that he may not even have survived to have his foot amputated.

My cousin who lives in Worthing came up to see my Uncle the day before he died. On the morning of the day my Uncle died a decision was made to withdraw his oxygen and treatment because nothing was working, he was deteriorating despite it and it would be kinder to let him pass away peacefully. My cousin rang me at 9.30am to tell me this news, and to say that my Uncle didn’t have long, and I went straight over to my parents to tell them and especially my Dad.

My Dad had been so poorly himself he hadn’t been able to go up to the hospital to see my Uncle, but I said I was going up to see Uncle and that I thought he should try to push himself to come with me. My parents and I went to see him, and he looked like he was sleeping – I don’t know if he knew we were there, but I held his hand and told him I loved him. We stayed an hour with him and then left the hospital.

I dropped my parents off at home, and not long after the phone rang, and it was my cousin in floods to tears to say that my Uncle had passed away, and he passed away peacefully literally 5 minutes after we left. I think he was waiting to be with my Dad, his brother, one last time before he left this world.

My Uncle’s funeral was beautiful. He had a full Catholic Mass and was buried not far from his son, my cousin Tony, in Astwood Cemetery in Worcester. I still can’t believe that he is gone, that I will never see him again, and I miss him so much. One by one all my relatives are passing away, and it is making me even more aware of my own mortality even though I am not yet 45.

My Dad struggled with the news of my Uncle’s passing and his own health, and we still don’t have any real answers as to what on earth is going on. He had more MRI scans and tests on May 15, and at the time of writing this we haven’t had the results, so we are still in limbo waiting to find out what’s going on. He was in and out of hospital in May with various things, had numerous appointments, but still we are no further forward. I really hope that some answers will be forthcoming in June – my Dad sees the neurologist on 6 June, so I am crossing everything for that appointment.

I did catch up as best I could with a few friends, and I had a lovely catch up with my friend Juliet, but I really didn’t feel like doing much in terms of socialising in May.

The month ahead – June

I hope for a few things for next month – that my Dad’s neurology appointment will go well, and we get some answers as to what is going on with him, that my Dad enjoys his birthday on 2 June as best he can under the circumstances and that I can move forward with a few of my projects and have a clearer plan of what I want to do moving forward.

It is fair to say that May has knocked me for six, but maybe June will be better – we’ll see!

Until my next monthly review, I hope you all have a very happy and prosperous June.

Lisa xx

The Innovation Game: Report Commissioned by Microsoft, Paxata and Accenture

The Innovation Game: Report Commissioned by Microsoft, Paxata and Accenture

As part of my work at Corinium Global Intelligence I was thrilled to be involved in the production of a report commissioned by Microsoft, Paxata and Accenture called “The Innovation Game”. This report examined the challenges, opportunities and technology requirements to push forward data and analytics in organisations, and I provided commentary around some of the findings that came up in the report.

Some of the key findings in the report include:

  • Over 60 percent of respondents surveyed stated that their organizations store and use data for business analytics in a hybrid, multi-cloud strategy with data originating from cloud environments and existing on premises infrastructure.
  • Nearly all (93 percent) respondents said that their organizations are investing more than $1 million in new analytics initiatives in 2018/19. The main purpose of their analytics function are achieving cost savings and efficiency (43 percent) and to bolster revenue generation (23 percent).
  • Three out of four (75 percent) are set up and trained on self-service analytics, and 76 percent of those that are set up believe this approach has enabled proliferation, understanding, and use of analytics throughout the business.

The report was launched during Corinium’s prestigious Chief Analytics Officer Spring event in San Francisco.

To download and access a copy of the report, visit https://coriniumintelligence.com/chiefanalyticsofficerfall/the-innovation-game/.